From Procter & Gamble,
who brought you:
CLEAN 1.0: (Ivory Soap, 1879) and
CLEAN 2.0: (Tide Detergent, 1946)

New EC30 cleaning and personal care products REDUCE CLIMATE-WARMING CO2 EMISSIONS vs traditional liquid cleaners AND ELIMINATE PLASTIC BOTTLES. They're the next cleaning breakthrough.
EC30 products are dry, transforming as you add water. They take less energy to ship than traditional liquid cleaners, less space to store. They are in recyclable boxes, not plastic bottles. Dry means no preservatives or liquid stabilizers so less worries.
We think you and the planet will prefer EC30. The great cleaning is pure P&G. So good that Good Housekeeping ranks it #1 and says, "BEST OVERALL LAUNDRY DETERGENT SHEET."

From Procter & Gamble, who brought you:
CLEAN 1.0 (Ivory Soap, 1879) and
CLEAN 2.0 (Tide Detergent, 1946)
New EC30 cleaning and personal care products REDUCE CLIMATE-WARMING CO2 EMISSIONS vs traditional liquid cleaners AND ELIMINATE PLASTIC BOTTLES. They're the next cleaning breakthrough.
EC30 products are dry, transforming as you add water. They take less energy to ship than traditional liquid cleaners, less space to store. They are in recyclable boxes, not plastic bottles. Dry means no preservatives or liquid stabilizers so less worries.
We think you and the planet will prefer EC30. The great cleaning is pure P&G. So good that Good Housekeeping ranks it #1 and says, "BEST OVERALL LAUNDRY DETERGENT SHEET."

Together, We Can Save the Planet
P&G is committed to avoiding climate disaster. EC30 is our big step on the journey to carbon neutral cleaning. They create less emissions from their packaging and transportation. In time, our ambition is Net Zero emissions.
We're making progress. Speed it up by trying an EC30 Try It All Kit for just $35 (30% off regular price). No risk. Get a refund if dissatisfied.
We need you. And your feedback. By trying it and telling us what you think, you'll help improve EC30. By using it, you'll guide P&G management toward more environment-saving products.
Together, We Can Save the Planet

P&G is committed to avoiding climate disaster. EC30 is our big step on the journey to carbon neutral cleaning. They create less emissions from their packaging and transportation. In time, our ambition is Net Zero emissions.
We're making progress. Speed it up by trying an EC30 Try It All Kit for just $35 (30% off regular price). No risk. Get a refund if dissatisfied.
We need you. And your feedback. By trying it and telling us what you think, you'll help improve EC30. By using it, you'll guide P&G management toward more environment-saving products.
EC30 is Part of Solving the CO2 Problem
A big reason for cleaning product carbon emissions is...
WATER

Typical cleaning products are cleaning agents mixed into water and put in plastic bottles.
That water (heavy!) is shipped to warehouses, then store shelves. You drive to a store (energy!) to bring water home. After using products, you discard plastic bottles.
Our breakthrough Functional Fibers technology takes on the water problem.
Introducing NEW EC30
EC30 products are dry, compact, single-use pads. At a distance, they look like cotton makeup-removal pads in different sizes. They come in 100% recyclable paper packaging.
EC30 pads reveal their power when exposed to water. Instantly, they turn into foamy, lathery cleaning. Here's why this matters.
Typical liquid cleaning products are up to to 90+% water. One use weighs 2/3 oz. EC30 pads weigh about 80% less and clean as well. So less energy needed for transportation and fewer greenhouse gas (CO2) emissions.
We make six EC30 products now. Each does one cleaning job superlatively.

EC30 is Part of Solving the CO2 Problem
A big reason for cleaning product carbon emissions is...
WATER

Typical cleaning products are cleaning agents mixed into water and put in plastic bottles.
That water (heavy!) is shipped to warehouses, then store shelves. You drive to a store (energy!) to bring water home. After using products, you discard plastic bottles.
Our breakthrough Functional Fibers technology takes on the water problem.
Introducing NEW EC30
EC30 products are dry, compact, single-use pads. At a distance, they look like cotton makeup-removal pads in different sizes. They come in 100% recyclable paper packaging.
EC30 pads reveal their power when exposed to water. Instantly, they turn into foamy, lathery cleaning. Here's why this matters.
Typical liquid cleaning products are up to to 90+% water. One use weighs 2/3 oz. EC30 pads weigh about 80% less and clean as well. So less energy needed for transportation and fewer greenhouse gas (CO2) emissions.
We make six EC30 products now.
Each does one cleaning job superlatively.


EC30 Personal Care
Body Wash. One pad cares for you head-to-toe. Puts FUN back in bathing. Milder than leading natural body wash.
Hand Wash. Put a Hand Wash pad on your hand, add water. Rub hands together for rich cleansing foam. Leaves hands feeling soft and smooth.
Shampoo. A small square of EC30 Shampoo makes steady lather. Gentle for daily use. Leaves hair feeling smoother than other eco friendly shampoos.
Conditioner. Turns into gel for to support hair manageability. Leaves hair feeling soft and smooth while adding volume.

EC30 Home Cleaning
Laundry Detergent. #1 laundry sheet by Good Housekeeping, 10X more powerful than leading laundry strips. No heavy bottle, no measuring liquid. Works in all machines and cleans well at all temperatures.
Toilet Bowl Cleaner. Drop a pad in a toilet bowl. Instantly, it foams up. After first use, you may rarely brush. No harsh bleach odors.



EC30 Personal Care
Body Wash. One pad cares for you head-to-toe. Puts FUN back in bathing. Milder than leading natural body wash.
Hand Wash. Put a Hand Wash pad on your hand, add water. Rub hands together for rich cleansing foam. Leaves hands feeling soft and smooth.
Shampoo. A small square of EC30 Shampoo makes steady lather. Gentle for daily use. Leaves hair feeling smoother than other eco friendly shampoos.
Conditioner. Turns into gel for to support hair manageability. Leaves hair feeling soft and smooth while adding volume.

EC30 Home Cleaning
Laundry Detergent. #1 laundry sheet by Good Housekeeping, 10X more powerful than leading laundry strips. No heavy bottle, no measuring liquid. Works in all machines and cleans well at all temperatures.
Toilet Bowl Cleaner. Drop a pad in a toilet bowl. Instantly, it foams up. After first use, you may rarely brush. No harsh bleach odors.

How EC30 Works
- Take a pad out of the box.
- Expose the pad to water.
- Enjoy instant transformation to powerful cleaning.
- When box is empty, recycle it. (No plastic bottles!)
- Open next box. They take almost no room on your shelf.

Two Ways EC30 is Making a Difference
Our Low Impact Eco-shipper: We've made perhaps the biggest advancement in reducing our carbon footprint to date. Our new slim eco-shipper fits in your mailbox and has reduced our packaging by half. It uses only 100% recyclable material. See for yourself when your Try It All Kit arrives.
Our Arbor Day Foundation Partnership: We’ve supported the reforestation efforts in the United States since our early days. So far this has resulted in 63,887 metric tons of carbon emissions avoided… 287 tons of air pollution removed… and 1,856,635 gallons of water runoff prevented. They will plant a new tree for every EC30 order placed which will be confirmed on your checkout page.
How EC30 Works

- Take a pad out of the box.
- Expose the pad to water.
- Enjoy instant transformation to powerful cleaning.
- When box is empty, recycle it. (No plastic bottles!)
- Open next box. They take almost no room on your shelf.
Two Ways EC30 is Making a Difference

Our Low Impact Eco-shipper: We've made perhaps the biggest advancement in reducing our carbon footprint to date. Our new slim eco-shipper fits in your mailbox and has reduced our packaging by half. It uses only 100% recyclable material. See for yourself when your Try It All Kit arrives.
Our Arbor Day Foundation Partnership: We’ve supported the reforestation efforts in the United States since our early days. So far this has resulted in 63,887 metric tons of carbon emissions avoided… 287 tons of air pollution removed… and 1,856,635 gallons of water runoff prevented. They will plant a new tree for every EC30 order placed which will be confirmed on your checkout page.
Our Invitation to YOU
Click below to activate your EC30 trial.
CLEAN 3.0: The Next Chapter in P&G Innovation...
Good Housekeeping ranks it #1 and says, "BEST OVERALL LAUNDRY DETERGENT SHEET."
Please join us on the journey to carbon neutral clean. We need you. And so does our planet.
Sincerely,

The EC30 Team
P.S. There's no risk to trying EC30. Your $35 is fully refundable with a couple of clicks if you're not satisfied with the product.
Our Invitation to YOU
Click below to activate your EC30 trial.
CLEAN 3.0: The Next Chapter in P&G Innovation...
Good Housekeeping ranks it #1 and says, "BEST OVERALL LAUNDRY DETERGENT SHEET."
Please join us on the journey to carbon neutral clean. We need you. And so does our planet.
Sincerely,

The EC30 Team
P.S. There's no risk to trying EC30. Your $35 is fully refundable with a couple of clicks if you're not satisfied with the product.
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